Tuesday, November 17, 2009

The Social Advantage

We have all heard countless stories involving a recent grad, a beer bong, and a ruined job opportunity. But Assistant Professor Barbara Nixon at Georgia Southern University is requiring her students to get social despite this. In her public relations class, students are graded on their social networking skills. "A student shouldn't be surprised about getting asked in a job interview: When you leave here today, I am going to look you up in Facebook and Google your name. How will my impression change?" She notes. There is not doubt that in WOM marketing, reputations matter. Cleaning up your social space is only part of the deal. When potential employers check up on social media, this is an excellent time to wow them with your prowess.

Read more on Dr. Nixon's class and methods at The George-Anne Daily


Comment at http://womma.org/word/2009/11/16/the-social-advantage/


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