New Twitter Tools

1. Daily 140: Recent follows and favorites of 3 tweeps of your choosing

Find three folks on Twitter, and Daily 140 emails you once-a-day with all the new people they’ve followed and tweets they’ve favorited.

2. My Top Tweet: Your Top 10 list of tweets

Find anyone’s Top 10 tweets, ordered by engagement.

3. SocialBro: Analytics, optimization, and more

A nearly all-in-one platform for all things Twitter. The free plan comes with analytics, best time to tweet, follow/unfollow tools, and community segmentation.

4. Riffle: Data visualizations for any Twitter user

This browser plugin reveals vast insights into any Twitter user you choose. Discover statistics, popular hashtags, most shared links, connected profiles, and much more.

5. Twitonomy: Detailed analytics on users and tweets

A dashboard of analytics for whichever Twitter user you choose (even yours). Analyzes profiles, tweets, engagement, and more.

6. Klout: Twitter scores

Track your influencer score (on a scale of 1-100) and use the Klout dashboard to create and schedule new tweets.

7. SumAll: Email reports for Twitter stats

Sync your Twitter to SumAll, and start seeing daily or weekly emails on how your followers are growing, your mentions, and your engagement.

8. SocialRank: Follower analysis to find your most awesome fans

Receive a sorted list of your best followers, most influential followers, and most engaged followers. Useful to track the important people to engage with on Twitter.

9. Klear: Social media analytics & a Twitter resume

Plug in your Twitter account to see a snapshot of who you follow, which demographics you fit, who’s in your close network, and more.

10. Bluenod: Community visualization

Type in a user or hashtag and see a detailed map or visualization about the community around the user or the people using the hashtag.

11. Twitter account home: The official overview of your Twitter profile

Head to analytics.twitter.com for a detailed overview of all your activity in the past 28 days, including your top tweets, top mentions, and top followers.

12. Social Bearing: Powerful search for tweets and profiles

Search Twitter keywords, locations, usernames, interests, or followers, then use your new-found knowledge to analyze your fellow tweeps or find new ones to follow.

13. Stats for Twitter: Beautiful iOS app to analyze yours and others’s Twitter accounts

See a visual breakdown of all sorts of Twitter stats: Followers analyzed by activity and popularity, competitors shown side-by-side with your account, etc.

Go HERE for much much more....

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The Top 10 Social Media Questions Ad Agency Clients are Asking

Ad agencies need to understand what top questions their clients and prospective clients are asking about social media and be prepared to provide answers.

Marketers are mostly new to social media. A significant 88% of marketers surveyed are using social media to market their businesses, BUT 72% have only been doing so for a few months or less.

Michael Stelzner, author of the book, Writing White Papers: How to Capture Readers and Keep Them Engaged, commissioned a study that simply asked, “What question about marketing with social media do you most want answered?” From that study here are the top 10 questions your clients want answered regarding social media marketing:

1. What are the best tactics to use?
2. How do I measure the effectiveness of social media?
3. Where do I start?
4. How do I manage the social balance?
5. What are the best sites and tools out there?
6. How do I make the most of my available time?
7. How do I find and focus my efforts on my target audience?
8. How do I convert my social media marketing efforts into tangible results?
9. How do I cohesively tie different social media efforts together?
10. Does social media marketing work, and if so, how effective is it?

What is the best way to prepare your agency to answer these questions?

 Practice what you preach and use the tools you recommend your clients use. Don’t just talk the talk but walk the walk. Social media is so transparent you’ll not be able to hide your agency’s lack of understanding and preparedness.

Additional report highlights:

• The top benefit of social media marketing: The number-one advantage is generating exposure for the business, indicated 81% of all marketers, followed by increasing traffic and building new business partnerships.
• The top social media tools: Twitter, blogs, LinkedIn and Facebook were the top four social media tools used by marketers, in that order.
• Social media tools marketers most want to learn about: Social bookmarking sites were ranked of highest interest, followed closely by Twitter.
• Business owners were more likely to use social media marketing (90+%) than employees working for a business (81%).
• After only a few months and with as few as 6 hours a week, more than half of marketers have generated qualified leads with social media marketing.

This link will provide you with the entire report:  Social Media Marketing Industry Report: How Marketers Are Using Social Media to Grow Their Businesses

photo credit: milos milosevic via photopin cc

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